The Brandworx®
We help performing arts academies, dance schools, and cultural institutions create brand-first apparel identities — combining strategy, design, and production to ensure your brand performs as powerfully as you do.
What is The Brandworx®?
The Brandworx® is a strategic brand and apparel development partnership for the performing arts sector. We bring together visual identity, creative direction, and apparel design to create a unified presence across uniforms, dancewear, and merchandise.
Our process blends clarity and culture to help you look professional, scale efficiently, and lead with purpose.
What you get
✅ Brand Strategy & Visual Identity
✅ Apparel Design & Creative Direction
✅ Production Management via The Printwear Company™
✅ Integrated Ordering Through The Uniform Hub®
Our Credibility:
How It Works
Three seamless stages. One continuous system.
01 → STRATEGY
We clarify your story, values, and purpose to build the foundation for your visual identity and apparel direction. From logo refinement to brand colour systems, we ensure your visuals align with who you are and what you represent.
Outcome: A clear, confident foundation that sets the tone for every garment and campaign.
Outcome: A clear, confident foundation that sets the tone for every garment and campaign.
Book A Consultation
One partnership from strategy to design to managed delivery.
Start the Brandworx journey
02 → Design
We translate your identity into wearable storytelling. This includes the design of logos, graphics, and garment templates for uniforms, training wear, and merchandise collections, ready for scalable production.
Outcome: Apparel that unifies your community and amplifies your brand.
Outcome: Apparel that unifies your community and amplifies your brand.
Book A Consultation
One partnership from strategy to design to managed delivery.
Start the Brandworx journey
03 → Management
We implement your designs through The Uniform Hub®, giving you an easy-to-use ordering portal and long-term brand governance. This ensures every re-order, event, or performance piece stays on-brand and on-time.
Outcome: Consistency that strengthens recognition, trust, and pride from studio to stage.
Outcome: Consistency that strengthens recognition, trust, and pride from studio to stage.
Book A Consultation
One partnership from strategy to design to managed delivery.
Start the Brandworx journey
INVESTMENT
The Brandworx® operates as a retained creative partnership.
Contracts start from £6,000 to £10,000 + VAT per month, with a minimum 6-month rolling commitment.
This covers strategy, design, and brand governance within a single, systemised framework.
Why Choose The Brandworx®
Choosing the right creative partner is about leadership, not just design. At The Brandworx®, we combine over 25 years of creative direction, apparel production, and industry insight to help performing arts organisations build brands that grow, scale, and inspire.
Wht it Works:
✅ Consistency Across Every Garment and Platform
✅ Strategic & Creative Direction in One Partnership
✅ Scalable Brand Governance
✅ Seamless Integration with The Uniform Hub®
Social Impact
Through our BLACK Angel® Initiative, we dedicate 10% of our time and resources to arts charities and non-profit organisations that advance creativity, inclusion, and culture.
Every Brandworx® partnership supports this mission, proving that purpose and profit can move together.
TESTIMONIALS
We are trusted by organisations who value creativity, consistency, and cultural resonance.
Here’s what they have to say…
★★★★★ Rated 5 out of 5
“The Printwear Company are world-class talents. Their design precision, cultural relevance, and professionalism made a huge impact on our branding.”
– K. Holland, Group Leader
★★★★★ Rated 5 out of 5
“The team consistently pushes creative boundaries—bringing bold ideas to life with the clarity and structure needed
for production.”
– S. Rouse, Creative Director
★★★★★ Rated 5 out of 5
“They treated our brand like it mattered. Expertly managed, creatively executed, and delivered with premium-level service throughout.”
– J. Ladwig, BDM
our clients
We’re trusted by respected names in the creative space because we get it right, every time. From elite academies to local legends, we partner with brands and institutions that care about culture, identity, and impact.
SEE OUR WORK
See how we bring dance school uniforms to life—reflecting your brand, culture, and story.
Integrated with The Uniform Hub®
Your brand management system connects directly to your Uniform Hub® portal, ensuring your visual identity scales perfectly across apparel and merchandise.
FAQs
Frequently Asked Questions about Dance School Branding with The Brandworx®
Do we have to complete all three stages?
Yes. The Brandworx® System is a single, integrated process that moves from strategy to design to long-term brand management. Each stage builds on the last to ensure clarity, consistency, and scalability.
How long does the process take?
The full Brandworx® System typically runs over 6 to 12 months, depending on the scale of your organisation and approval turnaround times.
What’s included in the fees?
Your retainer covers creative direction, design development, and ongoing brand governance. External costs such as ad spend, photography, video production, and event management are not included.
Can you work with our existing logo or identity?
Yes. We can refine or extend your current brand into a complete system that works seamlessly across apparel, print, digital, and stage environments.
How do payments work?
Brandworx® retainers are billed monthly in advance under a minimum 6-month rolling agreement. After the initial period, the partnership continues on a rolling basis with one month’s notice. This ensures continuity, quality, and predictable delivery.
Do I need to be a Uniform Hub® client to work with you?
No. The Brandworx® System runs independently but integrates perfectly with The Uniform Hub® for apparel and merchandise management.
Do you only work with dance schools?
Our core focus is dance and performing arts, but we also work with academies, cultural organisations, and educational institutions with aligned values.
What happens after implementation?
Once your system is established, we offer ongoing brand management retainers for campaign oversight, creative direction, and brand governance — ensuring your identity stays consistent and future-ready.
OUR COMMITMENT
Every partnership is built for clarity, consistency, and cultural relevance.
✅ We don’t design logos in isolation. We build brand systems that last.
✅ We don’t follow trends. We create timeless structure.
✅ We don’t complete projects. We create campaigns and manage brands that perform.
READY TO AMPLIFY
YOUR BRAND?
From elite academies to ambitious studios and event-led brands, we help you simplify the admin, unify your brand, and wear your identity with pride.
The Printwear Company Ltd.
16 David Hobbs Rise | Market Harborough | Leicestershire | LE16 7YE
+44 (0)800 464 7144 | studio@printwearco.com