The Brandworx®
Building Strategic Identity Systems for Dance + Performing Arts Brands
Designed to Scale.
Built to Perform.
Whether you’re launching a new studio, managing a multi-division academy, or producing large-scale shows and competitions
—The Brandworx® delivers more than a logo. We build strategic identity systems that scale across every format: digital, embroidery, merchandise, staffwear, and campaign branding.
Our approach combines creative clarity with commercial intelligence—ensuring your brand not only looks the part, but performs across every garment, platform, and audience touchpoint.
Who We Work With:
We specialise in brand systems for:
✅ Dance studios and performing arts academies
✅ Multi-division schools (e.g. juniors, elite teams, street crews)
✅ Touring productions and competition teams
✅ Show organisers and event brands
If your brand needs to look cohesive across uniforms, merchandise, print, and digital—we’re built for that.
Affiliations + Memberships:
Brand Identity Systems
Strategic Brand Systems for Apparel-Led Organisations
Core Logo Identity
INVESTMENT: £1,250 +VAT
A production-ready logo design for apparel-led organisations launching or rebranding.
What’s included:
Ideal for: Studios, instructors, or organisers launching a new brand across apparel, print, and digital media.
A production-ready logo design for apparel-led organisations launching or rebranding.
What’s included:
- ✅ Discovery Call
- ✅ Creative Brief
- ✅ 3 Logo Concepts + 2 Revisions
- ✅ Apparel-Optimised Design
- ✅ Production-Ready Artwork
- ✅ Brand Style Guide (PDF)
Ideal for: Studios, instructors, or organisers launching a new brand across apparel, print, and digital media.
Ready to Start?
We’d love to hear about your brand. Reach out to explore how we can support your next move.
CONTACT US
Multi-Division Identity
INVESTMENT: £2,500 +VAT
A scalable system for brands managing multiple teams, divisions, or branded programmes.
What’s included:
Ideal for: Studios with growth plans, touring crews, or organisers managing multiple branded outputs across all media.
A scalable system for brands managing multiple teams, divisions, or branded programmes.
What’s included:
- ✅ Brand Structure Session
- ✅ Up to 3 Sub-Brand Lockups
- ✅ Unified Visual system
- ✅ Apparel-Optimised Design
- ✅ Approval Mockups
- ✅ Brand Architecture Overview
Ideal for: Studios with growth plans, touring crews, or organisers managing multiple branded outputs across all media.
Ready to Start?
We’d love to hear about your brand. Reach out to explore how we can support your next move.
CONTACT US
Creative Retainer
INVESTMENT: From £2,000/month + VAT
Ongoing brand direction for seasonal campaigns, merch drops, or event creative.
What’s included:
Ideal for: Brands managing multiple projects year-round—needing a strategic partner who leads with clarity.
Ongoing brand direction for seasonal campaigns, merch drops, or event creative.
What’s included:
- ✅ Creative Direction Session
- ✅ Up to 3 Brand Assets (per month)
- ✅ Visual Reviews + Feedback
- ✅ Production-Ready Artwork
- ✅ Project Oversight
- ✅ Priority Creative Support
Ideal for: Brands managing multiple projects year-round—needing a strategic partner who leads with clarity.
Ready to Start?
We’d love to hear about your brand. Reach out to explore how we can support your next move.
CONTACT US
Built to Work With Uniform Hub®
Every Brandworx® identity system is designed to integrate seamlessly into your Uniform Hub® portal, making it easier to roll out consistent, scalable apparel across all divisions, teams, and events.
Whether you’re starting from scratch or evolving an existing brand, we ensure your identity is ready for production—not just presentation.
FAQs
Frequently Asked Questions About Working With Brandworx®
How do I know if I'm a good fit for The Brandworx®?
You’re ready if your brand is apparel-led, scaling, and you care about consistency, clarity, and commercial performance. We don’t do generic logos—we design identity systems that move.
Do you offer standalone logo design?
No. Our work is purpose-built for apparel-led brands and requires a strategic and production-ready approach. All packages include full visual delivery.
What if I already have a logo?
We can evolve or expand existing logos through the Multi-Division Identity System. You’ll need to supply original design files and grant permission for adaptations.
Can I upgrade to a multi-division system later?
Yes. If you start with Core Logo Identity, you can upgrade within 6 months. A credit of £750 will be applied toward the Multi-Division Identity System.
How long does the process take?
Turnaround is typically 2–4 weeks depending on your feedback and approval timeframes. We’ll confirm timelines during onboarding.
Do I need to be a Uniform Hub® client to work with you?
No, but all identity systems are designed with production in mind. If you do join Uniform Hub® later, your system will be ready to go.
Do you offer payment plans or deposits?
No. All projects require 100% upfront payment to secure your slot and protect both sides. It keeps the process clean and committed.
Do you offer creative retainers on flexible terms?
Retainers require a 3-month minimum commitment. We don’t offer casual or ad hoc arrangements—our work is structured for brands that value consistent creative support.
Our Standards
We protect the quality and impact of everything we do. Our time is focused on delivering meaningful results for committed brands.
Please note:
🚫 We don’t take on adhoc design work
🚫 We don’t engage in speculative work
🚫 We don’t compromise on alignment or clarity
Our focus is on building long-term brand assets with purpose and precision.
We respect your time and expect the same in return.
Ready to Amplify Your Brand?
From dance academies to creative institutions, we design scalable apparel systems that bring your brand to life—uniting your team, elevating your identity, and amplifying your culture. Let’s move with purpose!
The Printwear Company Ltd.
16 David Hobbs Rise | Market Harborough | Leicestershire | LE16 7YE
+44 (0)800 464 7144 | studio@printwearco.com