The Brandworx®
Strategic Brand Identity Systems for Dance & Performing Arts Organisations
LOOK LIKE A BRAND. PERFORM LIKE A BUSINESS.
The Brandworx® is our high-impact creative service for dance schools, performance academies, and brand-led teams who are tired of looking unprofessional, inconsistent, or generic.
This is not a logo service. It’s a strategic brand identity system built for real-world application across:
✅ Uniforms and merchandise
✅ Embroidery, DTF and screen print
✅ Stagewear and competition gear
✅ Campaigns, signage, and digital presence
If your team represents a brand, we make sure it looks and functions like one.
WHO IT'S FOR
We specialise in brand identity systems for:
✅ Performing arts academies and multi-division schools
✅ Touring companies and competition teams
✅ Event and stage show organisers
✅ Brands who need creative direction
If your brand needs to perform across physical and digital touchpoints, we’re built for that.
WHY IT MATTERS
✅ No more disconnected logos, templates or DIY visuals
✅ Scalable identity systems that work across every medium
✅ Visual alignment from signage to uniforms to marketing
✅ Designed with apparel production in mind
✅ Built to integrate seamlessly with The Uniform Hub®
Affiliations + Memberships:
BRANDWORX® PACKAGES
Choose your level of clarity, consistency, and creative control.
Dance School Branding
INVESTMENT: £2,500 +VAT
Production-ready brand identity for single-team studios or emerging brands..
What’s included:
Production-ready brand identity for single-team studios or emerging brands..
What’s included:
- ✅ Strategic Brand Audit
- ✅ 3 Logo Directions → Final Master
- ✅ Colour System
- ✅ 3 Apparel-ready mockups
- ✅ File Suite: Print & Digital Artwork
Academy Branding
INVESTMENT: £5,500 +VAT
For academies, competition teams or brands managing multiple sub-divisions.
What’s included:
For academies, competition teams or brands managing multiple sub-divisions.
What’s included:
- ✅ Strategic Brand Audit
- ✅ Brand + Sub-Brand Structure
- ✅ Apparel System Mockups (up to 10)
- ✅ Growth-Ready Brand Guide
- ✅ Two Revision Checkpoints
Creative Direction
INVESTMENT: £3,500–£6,000/month + VAT
For long-term clients who need a creative lead across merch, campaigns, or branded activations.
What’s included:
For long-term clients who need a creative lead across merch, campaigns, or branded activations.
What’s included:
- ✅ Monthly Strategy Sessions
- ✅ Up to 3 Assets/month
- ✅ Oversight of Brand Application
- ✅ Production-Ready Delivery
- ✅ Priority Client Access
SEE OUR WORK
See how we bring brand identity to life through apparel and merchandise that reflect your style and story.
Built to Work With Uniform Hub®
Every Brandworx® identity system is designed to integrate seamlessly into your Uniform Hub® portal. That means faster setup, fewer visual errors, and branded garments your clients and students are proud to wear.
Your brand isn’t just seen. It’s worn.
FAQs
Frequently Asked Questions About Working With Brandworx®
How do I know if I'm a good fit for The Brandworx®?
You’re ready if your brand is apparel-led, scaling, and you care about consistency, clarity, and commercial performance. We don’t do generic logos—we design identity systems that move.
Do you offer standalone logo design?
No. Our work is purpose-built for apparel-led brands and requires a strategic and production-ready approach. All packages include full visual delivery.
What if I already have a logo?
We can evolve or expand existing logos through the Multi-Division Identity System. You’ll need to supply original design files and grant permission for adaptations.
Can I upgrade to a multi-division system later?
Yes. If you start with Core Logo Identity, you can upgrade within 6 months. A credit of £750 will be applied toward the Multi-Division Identity System.
How long does the process take?
Turnaround is typically 2–4 weeks depending on your feedback and approval timeframes. We’ll confirm timelines during onboarding.
Do I need to be a Uniform Hub® client to work with you?
No, but all identity systems are designed with production in mind. If you do join Uniform Hub® later, your system will be ready to go.
Do you offer payment plans or deposits?
No. All projects require 100% upfront payment to secure your slot and protect both sides. It keeps the process clean and committed.
Do you offer creative retainers on flexible terms?
Retainers require a 3-month minimum commitment. We don’t offer casual or ad hoc arrangements—our work is structured for brands that value consistent creative support.
OUR COMMITMENT
We don’t produce cheap logos, adhoc design, or speculative work. We build brand systems that scale,
influence perception, and make your organisation look like it belongs at the top.
Ready to Amplify Your Brand?
From elite academies to ambitious studios and event-led brands, we help you simplify the admin, unify your brand, and wear your identity with pride.
The Printwear Company Ltd.
16 David Hobbs Rise | Market Harborough | Leicestershire | LE16 7YE
+44 (0)800 464 7144 | studio@printwearco.com